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How to create a marketing plan for your small business - build a brand, target customers and set prices that will maximise sales.

The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.

Social media is firmly established as a marketing tool. Having a presence opens up new lines of communication with existing and potential customers.

Good advertising puts the right marketing message in front of the right people at the right time, raising awareness of your business.

Customer care is at the heart of all successful companies. It can help you develop customer loyalty and improve relationships with your customers.

Sales bring in the money that enables your business to survive and grow. Your sales strategy will be driven by your sales objectives.

Market research exists to guide your business decisions by giving you insight into your market, competitors, products, marketing and your customers.

Exhibitions and events are valuable for businesses because they allow face-to-face communication and offer opportunities for networking.

Just two weeks until The Business Show returns

1 November 2024

The Business Show returns the ExCel this November and the 50th edition is bigger and better than ever

Are you looking to start a business or grow your existing business? The Business Show has spent over 23 years changing the lives of entrepreneurs and small business owners across the globe. The event has welcomed over 1.2 million attendees through its doors and is back to help you and your business thrive.

The 50th edition of the show will reveal the secrets of business adaptation, innovation and survival in the business world through finding and purchasing the products and services that your business needs to take you to the next level. There will be past keynotes from previous years invited to educate and inspire you.

This year there will also be a £100k business start up package up for grabs for those who apply online. A few will be selected and invited to the show to pitch their business idea to a panel of experts. The winner will receive the package of resources and products including £10k in cash. You won’t want to miss this!

Running alongside The Business Show this year will be Going Global Live and Retrain Expo offering everything you or your business needs to successfully adapt to the ever-changing industry advances. Retrain Expo helps you to re-skill and retrain for the future, whereas Going Global Live provides unparalleled education and information on trade agreements, international strategy, and cultural and economic differences, and connects you with business owners who are looking to invest abroad.

With over 750 exhibitors, 200 seminars from business experts and unmissable masterclasses covering everything from growing your business, cyber security, and developing your marketing skills, visitors will leave with all the resources needed to succeed in their industry.

So, what are you waiting for? To register for your free ticket.

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